announces launch of Reading, Writing & Journalism in Schools project

« Back is proud to announce the launch of its Reading, Writing & Journalism in Schools project with The Phoenix Collegiate, in Sandwell as the first school participating in the project.

The prime aim of the project is to inspire young pupils, especially those from disadvantaged backgrounds, at a grassroots level in schools, to develop an interest in reading, writing and journalism and to experience working for publications like DESIblitz.

A key aspect of the project is a writing competition, which launches on World Book Day, March 5th, 2020, which encourages pupils to engage in writing journalistic driven content, in the form of high-quality articles to meet the standards of DESIblitz.

The winner of the competition will get his/her article published live on DESIblitz together with the creation of their author profile. In addition, they will be given the opportunity to experience half a day’s work at the DESIblitz Head Quarters in Birmingham city centre including a sit in on a real editorial meeting with some of the writers and editors. Two runners up in the competition will be given a certificate and the half a day work experience with the DESIblitz team. Winners of the competition will be announced on June 26th, 2020. As part of the diverse aims of this project, an author of a book will make a special visit to the school in March 2020, as part of World Book Day, to discuss reading and fiction writing with pupils.

Indi Deol, Managing Director of said:

We are thrilled to launch the Reading, Writing & Journalism project into Schools, a very special project for schools, aiming to target young people to enthusiastically engage in reading, writing and journalism. I have recently taken up the role of an enterprise advisor at Phoenix and so it’s a pleasure to bring this project to a local school that I work with and for it to be the first school to participate in the project. is a perfect multi-award-winning media platform to guide and help young people to develop an interest and skills in writing and journalism. We hope the competition will encourage more young people to produce content which meets the standards of DESIblitz and therefore, develop their confidence and abilities to look at media and journalism as a potential career. We are excited to see the results of the project.’