Information about our use of cookies

Our website uses cookies to distinguish you from other users and enhance your user experience. They also help us improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

Learn more OK, I agree




Publishers are vital to World Book Day. Thanks to you, World Book Day can bring the transformative power of reading for pleasure to more children and young people.

World Book Day changes lives through a love of books and shared reading. Our mission is to promote reading for pleasure, offering every child and young person the opportunity to have a book of their own. You can read more about World Book Day’s mission and impact here.


Publishers making a contribution to World Book Day’s charitable work are invited to work with World Book Day to produce content to:

  • Encourage more children and families to read
  • Transform attitudes to reading, making books fun and accessible
  • Celebrate the joy of books, authors, illustrators and reading for pleasure
  • Ensure the discovery of a wide and diverse range of titles, authors and illustrators to everyone

You can see World Book Day’s guidance for content to encourage reading for pleasure here. We also use selection guidance based on the evidence of what works to encourage reading for pleasure.

We offer the following opportunities to contributing publishers:

If you would like to find out how to become a contributing publisher, please email [email protected]. We look forward to hearing from you.


World Book Day® is a charity sponsored by National Book Tokens.