Registration opens in September for World Book Day 2027

Shop to support

Our brilliant partners are donating a percentage of their sales to support our charity. From fun t-shirts and bags to badges and keyrings, show off your love of reading and help change lives!

Children in colourful costumes cheerfully pose in front of a yellow banner outdoors.
Home > Shop to support

Buying from our partners helps support World Book Day’s mission to inspire children to read for fun as a percentage of every sale is donated directly to us.  

Thank you for supporting the work of World Book Day by shopping with us!

World Book Day shop

Featuring a range of high quality clothing and accessories made from the finest materials, our t-shirts, hoodies, bags and more are available in bright colours and a range of kids and adult sizes.

Proudly curated with the creativity and talent of amazing artists and illustrators including Anita Mangan, Paddy Donnelly, Sheena Dempsey, Emily Jones, Unicorn Academy, Roald Dahl Story Company, MC Grammar, and Pawprint Family.

Every purchase directly supports the work of the World Book Day charity.

Various World Book Day themed merchandise, including T-shirts, a jumper, a mug, and a tote bag, featuring colourful designs with cartoon book characters on a green background.
A collection of colourful keychains with book-themed designs and phrases like "Books are Magic," "Powered by Reading," and "I'm all booked up."

Badges and keyrings

Order your World Book Day Badge and Key rings featuring brand new, exclusive designs. Every badge and keyring sold supports the charity.


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