Our impact and strategy

We promote reading for pleasure, offering every child and young person the opportunity to have a book of their own. Our Impact 2023 reveals the effect World Book Day can have on the lives of children across the UK. Our Strategy 2023 – 2027 sets out how we intend to encourage even more children, from all backgrounds, to develop a life-long habit of reading for pleasure, and benefit from the improved life chances this brings them.