World Book Day library projects
For World Book Day 2023, we extended our partnership with the National Literacy Trust and Libraries Connected to include 15 of the NLT’s hub areas. In each area we worked with hub, library and other local leaders to develop a deeper understanding of how community partners can be part of World Book Day as a major national movements to reach into communities who are less likely to engage.
- Explored ways that the World Book Day brand and moment can be used by local agencies and leaders to champion the use of libraries and of library membership, and a positive message about reading, particularly with less engaged communities;
- Understood how local organisations (libraries, retailers and schools) can work together to use World Book Day to promote reading engagement;
- Enabled libraries to use the World Book Day campaign more effectively to promote reading engagement and library membership across the UK;
- Increased the number of children who use their World Book Day £1 token to have a book of their own
Four library events, supported by Arts Council England through its National Lottery Project Grants programme, will also bring to life the World Book Day 6 Principles through exciting activity with £1/€1.50 book authors.
In 2024, a massive 105,000 books are being distributed through a range of supporters and partners, including working with BookTrust’s network of 6,000 local organisations to get the £1 book tokens into some of the country’s most disadvantaged communities.
Alongside events, 24,000 books will be distributed through prisons to help families read together, while 43,750 books will be shared across 17 National Literacy Hubs and over 100 football clubs to support book ownership in areas of high deprivation and low literacy.