Booksellers
How to get involved with World Book Day.
How to get involved with World Book Day.
Booksellers are a big part of what makes World Book Day special. Over 3,500 booksellers participate every year.
Through your relationships with schools and local community organisations, you make sure that reading is for everyone, and that more children become readers, improving their life chances. By participating in World Book Day you’re helping to create the readers of the future.
If you have any questions, please get in touch at [email protected].
WORLD BOOK DAY BOOKSELLER TOOLKIT
The World Book Day 2025 toolkit is available to download below.
BOOKSELLER WEBINAR
Watch our webinar recording here.
EVENT GUIDE
Download the event guide here
RETAILERS GUIDE
Download our retailers guide here
2025 Bookseller ToolkitLooking for something to wear for World Book Day?
Explore our World Book Day shop, filled with organic cotton clothing and unique gifts for book lovers. Shop exclusive designs from talented artists and illustrators, including Vivian Truong, Tatty Devine, and Anita Mangan.
Every purchase helps the charity World Book Day® encourage more children to enjoy reading, and experience the life-changing benefits it brings.
World Book Day shopBooksellers run amazing World Book Day events to encourage families to love reading. Please add your events to our map so that we can help more children and young people to enjoy them.
EventsORDERING £1/€1.50 BOOKS
If you’re an independent bookshop, it’s likely that Gardners will be the best route for ordering books. Gardners set the 31 October as the ordering deadline for guaranteed fulfilment. If you’re ordering in Ireland, you can order from Gill distribution or from Argosy Books and if you’re in Wales you can order from the Books Council of Wales.
2025 Books Presenter
As well as holding amazing celebrations for World Book Day, bookshops help create the £1/€1.50 token and £1/€1.50 book exchange that is so important to World Book Day and to children in the UK and Ireland. You give children the chance to experience choosing and owning a book – for free.
World Book Day works with publishers to produce the £1/€1.50 books. Booksellers buy the books and gift them to children in exchange for the £1/€1.50 token. Children are encouraged to take their £1/€1.50 token to their nearest participating bookseller. You also provide a brilliant way for children, young people and families to discover reading recommendations and to enjoy events with authors and illustrators.
The World Book Day £1/€1.50 books for 2025 are here! Find out more about our chosen titles here. The token redemption period for World Book Day 2025 is from Thursday 13 February – Sunday 23 March 2025.
Click here for the Terms & Conditions for participating in World Book Day.
2025's £1/€1.50 booksBookseller Association members – If you are a member of the Booksellers Association and have ticked you would like to hear from us you should be on our mailing list. If you are not sure, sign up below.
If you are a bookseller but not a member of the Booksellers Association, please sign up below to find out more about how you can be involved in World Book Day.
By signing up to our newsletter you are accepting our terms and conditions. By ticking the box below, you acknowledge that the information you provide will be transferred to MailChimp for processing in accordance with their Privacy Policy and Terms.