Shop to support
Our brilliant partners are donating a percentage of their sales to support our charity. From fun t-shirts and bags to badges, bookmarks and jewellery, show off your love of reading and help change lives!
Our brilliant partners are donating a percentage of their sales to support our charity. From fun t-shirts and bags to badges, bookmarks and jewellery, show off your love of reading and help change lives!
We champion the fun of reading, because it seriously improves lives. By buying from our partners you are helping support our charity’s work – thank you! Find out more about how your support can help more children grow up with a life-long, life-changing habit of reading for fun, and all the benefits this brings.
Explore our World Book Day shop, filled with organic cotton clothing and unique gifts for book lovers. Shop exclusive designs from talented artists and illustrators, including Vivian Truong, Tatty Devine, and Anita Mangan.
Each purchase helps the charity World Book Day® support more children to enjoy reading for fun.
The fabulous World Book Day badges pair with our activity packs, created with Pawprint Family, full of lots of fun reading activities. Every badge sold supports our charity.
Impact‘s exclusive range of eco-friendly bookmarks are crafted from recycled leather and printed with environmentally friendly ink. Featuring fun illustrations by our fabulous 2024 illustrator Vivian Truong, you can personalise with your school logo or take your pick from the ready-made range! 10% of every sale will be donated to our charity.