Registration opens in September for World Book Day 2027

Thank you for supporting us


You’re helping us bring the life-changing benefits of reading for fun to more children and young people.

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We champion the fun of reading because it seriously improves lives.

Reading for fun is the single biggest indicator that a child will grow up to enjoy a happier and more successful life – more than their family circumstances, their parents’ educational backgrounds or their income.

But here’s the challenge: It’s at an all-time low, with only 1 in 3 children now saying they enjoy reading. We believe children are more likely to read if they enjoy it, so we’re on a mission to encourage them to see reading as an entertaining, social and fun thing to do. We want more children to grow up with a lifelong, life-changing habit of reading for fun, and all the benefits this brings.


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Fundraise in your school

World Book Day is all about reading for fun. It’s not about creating rules or telling children they should read because it’s good for them. Instead, they get to choose a book they want to read, and take part in celebrations that inspire them to see reading differently – as a fun, entertaining and social thing to do. 

Celebrate World Book Day in your school with fun and engaging activities such as book clubs, book swaps, and even dressing up as your favourite characters. These events are a great way to bring students and staff together while raising money for your school and our charity.

Fundraise with Superkind
An adult and a child engage in a craft activity, surrounded by supplies on the table, as other children participate in the background.

Celebrate World Book Day in your workplace

Celebrate World Book Day for grown-ups in your workplace or community with events such as book clubs, book swaps, bake and book events, book ‘secret-Santa’ gifts and even dressing up if it takes your fancy, raising funds for our charity.

Every bit of additional funding helps us enable more children to choose a book they want to read and take part in celebrations that inspire them to see reading differently.

Fun staff fund-raising ideas for World Book Day


Give every child a book of their own

Your donations help us get book tokens and books to children across the UK and Ireland. For 1 in 4 children receiving free school meals the World Book Day £1/€1.50 book is the first they have had of their own.

*2025 National Literacy Trust Annual Literacy Survey

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A young girl with black hair laughs joyfully while sitting at a table, with her hands clasped under her chin. Other children are visible in the background, also engaged and smiling.


Encourage more children to read for fun

By making books fun and accessible, we transform attitudes to reading encouraging more families, particularly those from disadvantaged backgrounds, to enjoy books together.

I’m an organisation that wants to work with World Book Day

We work with a number of carefully chosen partners who share our belief in the power of reading for fun. If you’re a values-driven brand and want to help us reach more children, let’s talk.

Get in touch with us

FAQs

How is World Book Day funded?

World Book Day is funded by our sponsor National Book Tokens, a wide selection of publishers, and through other contributions, donations from a range of companies and fundraising.

Read our annual accounts.

Find out more about how the World Book Day £1/€1.50 token and £1/€1.50 books exchange works.

How do I fundraise for World Book Day?

From book swaps and bake sales to setting up comfy reading areas, there are lot of ways to fundraise for World Book Day and have fun at the same time! Visit our resources page to find posters, bunting and certificates for your fundraising events. If you have raised money for us, you can pay it in using any of the methods below:

Online

Donate online via our Just Giving page, through Supported Giving or by text:

By cheque

Please make cheques payable to World Book Day and send to:
World Book Day Ltd,
6 Bell Yard,
London WC2A 2JR.

Please include a note with your name and address so we know who to thank.

BACS transfer

Email us at [email protected] with your contact details and we’ll be happy to help with providing payment details.

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